80% of E-commerce businesses fail within 18 months. The effort involved in managing fully functional e-commerce business is often underestimated – from dealing with web developers, sourcing product imagery, managing physical and online stock, to managing delivery and returns – and much more. In reality, most businesses end up putting a fraction of what they have physically in stock in their online store and often, the most important aspect – customer engagement and marketing – is forgotten as you get bogged down in all of the operational challenges of an online business. So even if you are successful in getting your e-commerce live – you lack customers and sales and your customers get a poorer version of what you have in-store. It makes very little sense for everyone.
With HubSku we take a different approach. We eliminate the operational aspects of managing an e-commerce store and by connecting you to your suppliers stock, you can offer far more products online that you actually need to hold in stock. You are up and running in 5 minutes (yes really), you pay much less, and you offer much more to attract new customers.